6.2 – Brand Style Guide
In your role as Head Coach (franchisee) it is important that you understand and adhere to our Brand Guidelines. Please see below the key features of the Football Fun Factory brand.
6.2.1 – Fonts
Primary Font
Our Primary Font is Kidspace-DEMO. This is used for headers on our website and all internal and external documents.
Type Font
The font used in our Microsoft documents is Arial Rounded MT Bold. The standard text size is 11.
You should use this font for any documents you create as per the templates you are given. For example our invoice template and coaching agreements.
6.2.2 – Colours
An important part of our brand is getting the colours right for all forms of media, including online and print. It is important that other fonts and colours are not used externally, as we want all marketing collateral, graphics, social media posts, flyers and other literature to be consistent. Please see our brand colours below:
Yellow from Logo – Hex: #fde600 – RGB: (253,230,0) – CMYK: 0,9,100,1
Blue from Logo – Hex: #134ae2 – RGB: (19,74,226) – CMYK: 92,67,0,11
Secondary colour – Navy – Hex: #1b253c – RGB: (27,37,60) – CMYK: 55,38,0